Objective: to develop business standards for «VD one» TM.
VD one trade mark was created by British company VD one, which had been engaged in designer developments, modeling and production of men’s clothes for more than 15 years. Ukraine appears to be among Eastern-European countries, where the company’s products are stably of high demand. Dynamics of demand growth was so permanent, that in 1996 a decision was made about the opening of VD one representative office with design center in Ukraine — «VD one» LTD. During last ten years «VD one» company gained a steady positive image and broad spectrum of permanent buyers due to its publicity campaigns and quality of products. The annual sales of the company exceed 25 million hryvnas. More than 10 thousand units of clothes are sold in the network of shops weekly.
As of beginning of July 2007 — 8 shops are functioning in Kiev network of «VD one» TM.
The implementation of this project was conducted in accordance with the plan of business standardization of retail business enterprises.
Website: vdone.com